Privacy Policy

ScaleNova CRM ("ScaleNova CRM", "we", "us") provides a telephony-first CRM at https://crm.scalenova.co.in. This Privacy Policy explains what information we collect when your organization uses the product, how we use it, who we share it with, and the choices you have. It applies to every visitor, registered user, and organization ("you") using the service.

1. Information we collect

We collect the following categories of information:

• Account and organization data: name, email address, and password (stored as a salted hash, never in plain text) when you register; the organizations and teams you create or join, and your role within them.
• Lead and contact data: the names, phone numbers, email addresses, and any custom fields your organization chooses to store about its own leads and customers — this data belongs to your organization, not to us.
• Call data and recordings: if your organization connects a telephony provider (currently TeleCMI or CallerDesk) and enables call recording, we store call logs (numbers, duration, timestamps, disposition) and, where recording is turned on, a link to the recorded audio. Your organization controls the recording toggle and is responsible for complying with call-recording consent laws that apply to it.
• Integration data: if your organization connects Google Sheets, Meta Lead Ads, WhatsApp (via AiSensy), or Razorpay, we receive and store the lead/payment data those integrations send us (e.g. a new Meta lead-form submission, or a Razorpay payment event), strictly to power the CRM features you've enabled.
• Usage and device data: log-in timestamps, IP address, browser/device information, and product usage events, collected automatically to keep the service secure and to improve it.

2. How we use this information

We use the information above to:

• Operate, maintain, and secure the CRM for your organization.
• Route inbound/outbound calls, send notifications, run the automation rules (Workflows) your organization configures, and generate the Reports it requests.
• Provide customer support and respond to your requests.
• Detect, investigate, and prevent fraud, abuse, and security incidents.
• Comply with our legal obligations.

We do not sell your organization's lead or contact data, and we do not use it to serve you advertising.

3. Who we share data with

We share data only with the sub-processors needed to run the features your organization actively uses, and only to the extent required:

• Our cloud database and hosting providers, to store and serve your data.
• Your organization's chosen telephony provider (TeleCMI or CallerDesk), to place and receive calls.
• Google, Meta, and AiSensy — only if your organization connects those integrations — to sync leads or send WhatsApp messages on your organization's behalf.
• Razorpay, if your organization uses it to accept or track payments against a lead.
• An AI provider, only for organizations that use the optional AI-assisted features, and only with the specific lead data needed to generate that output.
• Law enforcement or regulators, when legally required to.

4. Data retention

We retain your organization's data for as long as its account is active. If an organization's account is closed, we delete or anonymize its data within a commercially reasonable period, except where we're required to retain it for legal, tax, or accounting reasons (for example, payment records tied to a Razorpay transaction).

5. Your rights

Depending on where you're located, you may have the right to access, correct, export, or delete your personal data. See our Data & Account Deletion page for how to exercise the deletion right specifically, or contact us at sales@scalenova.co.in for any other request.

6. Security

We use industry-standard safeguards — encryption in transit, encrypted storage of sensitive credentials, and role-based access control within each organization — to protect your data. No method of transmission or storage is 100% secure, and we can't guarantee absolute security.

7. Children's privacy

ScaleNova CRM is a business tool and is not directed at, or knowingly used to collect information from, anyone under 18.

8. Changes to this policy

We may update this Privacy Policy from time to time. We'll update the "Last updated" date above, and for material changes, we'll make a reasonable effort to notify organization admins directly.

9. Contact us

Questions about this policy? Email us at sales@scalenova.co.in.